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Category: Direct

Learn how Rock Hill Toyota grew its unique customer base and increased local brand awareness generating more than $16.6k in gross income.

Challenge 

Rock Hill Toyota is a new and used car dealership in South Carolina and a proud member of the reputable Group 1 Automotive. With a desire to grow their business and increase local brand awareness, Rock Hill Toyota challenged themselves to increase their ROI and to grow a larger unique customer base.

The dealership reached out to GSM for help in crafting an effective conquest strategy that would grow recognition for Rock Hill Toyota and help expand their market share.

Click the button below to read the solutions used, and the results they achieved.